New Toronto Sign to be unveiled
Global Korean Post
Mayor John Tory announced that the installation of the City of Toronto’s new, more durable Toronto Sign on Nathan Phillips Square has begun. An iconic Toronto attraction, the Toronto Sign has been a popular spot for selfies and group photos among residents and visitors alike.
The removal of the temporary sign, installation of the new sign and the wrap application will take approximately one week. The new Toronto Sign will be unveiled in the coming days.
The original sign was installed as a temporary structure in July 2015 for the Toronto Pan American and Parapan American Games. Although it was only built to last a few weeks, in response to the sign’s popularity, the City extended its presence on the square indefinitely and it has become a Toronto landmark.
After more than five years, the original sign is showing significant wear and tear and ongoing repairs and enhancements have been required to keep it working. Rather than paying for further, ongoing repairs and maintenance of the temporary structure, in September 2019 the City began the process of procuring a new more durable sign.
The new and improved Toronto Sign will be easier to clean, waterproof, and will have augmented lighting capacity and other creative features to support public engagement and interaction.